Umbraco features
Umbraco is the most user-friendly CMS on the market with more than 730,000 websites built worldwide. The CMS can of course be expanded with all kinds of Umbraco features to set up the platform the way you want. You can do this with third-party packages, or packages that Umbraco offers itself.
Another Umbraco Platinum partner has joined uMarketingSuite as partner!
Cantarus, a large Umbraco Platinum Partner with offices in Manchester and London, has joined the partner network of uMarketingSuite! Since 2003, Cantarus has developed itself and as a full-service agency, clients are completely unburdened.
uMarketingSuite Analytics vs. Google Analytics
Google Analytics has been under scrutiny for some time because of violating the privacy guidelines. In January, the Austrian Data Protection Authority decided that the use of Google Analytics is no longer permitted in its current form. Meanwhile, the French, Italian and Danish Data Protection Authorities are following Austria's example; they too prohibit the use of Google Analytics. More countries are expected to follow their example.
Your first uMarketingSuite setup?
uMarketingSuite is a full-fledged toolbox developed for marketers to boost the performance of a website or platform. Personalization and A/B testing are set up in no time. With the analytics features you no longer need external tooling because this data is now available within the CMS.