1. uMarketingSuite /
  2. Blog /
  3. Product Update: July 2024 - Updated GA4 event tracking

Product Update: July 2024 - Updated GA4 event tracking

AnalyticsProfilingPersonalization

Date: July 2024

We have some important updates to share with you regarding our GA4 event tracking. As you may know, Google has recently phased out Google Universal Analytics as of July 1st. A week before this change, Google also updated how GA4 events are sent to their platform. This sudden update impacted our bridging script, which meant that GA4 event tracking in uMarketingSuite temporarily stopped working. GA4 tracking in Google Analytics remained unaffected.

Google Analytics 4 bridging script update

What Happened?
Our bridging script is designed to send GA4 events to uMarketingSuite. With the unexpected changes from Google, our script could no longer capture the events correctly, which disrupted the GA4 event tracking in uMarketingSuite.

Our Solution
We have worked quickly to resolve this issue. We are pleased to announce that the latest releases of uMarketingSuite v1 and v2 now support the new GA4 event structure. This means that your GA4 events will once again be captured correctly in uMarketingSuite.

How to Update
To ensure you continue to get accurate GA4 event tracking, please update your uMarketingSuite to the latest version. The updates are available on NuGet since last week, and we recommend that all users upgrade as soon as possible.

Need Help?
If you have any questions or need assistance with the update, please do not hesitate to contact us at info@umarketingsuite.com. Our support team is here to help you.

If you find any bugs? Please report them to us on Github: https://github.com/uMarketingSolutions/uMarketingSuite
Do you want more information about upgrading, read more here.

Interested in the uMarketingSuite?

Book your uMarketingSuite demo here! or contact us

Obtaining a license

Check out our pricing page on uMarketingSuite.com for a complete overview of the available bundles and pricing. Interested in becoming a uMarketingSuite partner with a lot of partner benefits? Go to our partner page.

What is next?

  • Campaign insights
  • Umbraco 14 support

Curious what was previously added and/or updated?

Check out our product update blogs in our blog section.

More information

Confirmation

Thank you!

Your newsletter subscription has been confirmed!

Confirmation

Unsubscribed

You are now unsubscribed from our newsletter.

Thank you!

An email has been sent to your email address.

Please confirm your email address by clicking on the verification link and we will update you every month with news about the uMarketingSuite for Umbraco.